Hi guys, we usually don’t post so often, but there are very hard fights on .public.non-technical battlefield about a yet-to-be released low-priced / free Delphi edition. There are very very very good posts by members of the team – Michael Swindell (the “Senior Vice President of Marketing and Product Management“) stands out by far – seconded by Nick and Allen. Be sure to check them out, (if you didn’t already) because Michael reveals many things which were till now unknown or misinterpreted…
In order to help that discussion and to make the things clearer, perhaps is better to present the Delphi and RAD Studio Prices in US Dollars from the first version till the last one.
Note: The data is taken from Tim del Chiaro’s blog
We’ve generally tried to keep price increases to a minimum and prices have gone down for some products. The most notable increase was the increase in price of RAD Studio when we added Delphi Prism for .NET and added most of the functionality of ER/Studio (a $5,000 product) to RAD Studio Architect edition.
After we set the US dollar prices, there are other factors that affect the end pricing worldwide including fluctuations in exchange rates and how prices are set between dollars, Euros and other currencies.
First of all, it seems that this info isn’t known as it should. (Hence my meta-blogging). Tim, as one of the main Embarcadero’s Marketing Men (if not the Marketing Man) perhaps it should make his blog more known.
About prices: I will leave you to comment. 🙂 However, personally I would like to see a smaller price lowering and a quality increase (with all the things which are included in the word quality – including the feature matrix) rather than a bigger price lowering and keeping the quality somewhat the same, compared with the other offerings on the market. Of course, this doesn’t apply to the entry level edition which is another matter.